The essentials:
- Second annual JP Memorial honors ski pioneer JP Auclair, celebrates modern skiing’s roots and is open to anyone who loves snow and a good party.
- Contests will be held and awards given for: Best Trick; Best Mute Backflip; Best QP Straight Air; Best QP Trick; Best 90s Outfit; Best Hair; Most Fun; Best Photo; ‘Send It’ Award.
- Event will be hosted at what is arguably the birthplace of modern skiing, Riksgränsen Resort, Sweden, between May 17-20, 2016.
Today, 3/22/16, Armada released the following statement:
Disciples of modern skiing and the legends who shaped it, as well as those just looking for a good time, will return to Riksgränsen, Sweden, May 17-20, to celebrate the sport and one of its founders at the second annual JP Memorial. One of the world’s most captivating ski destinations will host enthusiasts pursuing all forms of the sport they love: from touring to heli to resort laps.
Hosted jointly by Armada, Oakley and Riksgränsen Resort, in celebration of JP Auclair, a skiing pioneer whose influence on the sport is still felt today, the JP Memorial is a throwback in every way, from the tricks thrown to the attire worn.
Awards will be handed out in friendly competitions for Best Mute Backflip, Best Quarterpipe Straight Air and Best QP Trick; preferred dress will be 1990s-themed and shooters are encouraged to use analog tools exclusively (film, Hi-8 video, etc.).
The event returns to the acknowledged birthplace of modern skiing, Riksgränsen Resort, where, in 1998, future Armada co-founders JP and Chris “O.C.” O’Connell met at the King of the Hill contest. There, O.C.’s camera documented several year’s worth of ski progression executed by JP and others over just a few days, taking what was (up until then) an alpine-influenced discipline and creating what is today called “freeskiing,” but Armada just calls, “skiing.”
More information can be found, here. Registration requests can be sent to [email protected].
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