We’ve teamed up with our friends at Garmin to put its action camera, the VIRB, into the hands of six shops located around the country. From now until next month’s SIA Snow Show, each of the shops will be uploading content to their respective Instagram accounts. On January 29, 2015 – the first day of SIA – the FREESKIER staff will take a look at all of the posts, and select their favorite as the winner of the Garmin Shop Challenge. The champion will be crowned at SIA, and win a one-page write-up in FREESKIER’s 2016 Buyers’ Guide, set to drop next fall.

Want to follow along? Be sure to follow the #VirbAdventure hashtag on Instagram and throw a “like” to the shops you deem most worthy. Here’s a few of our favorite posts so far: