Press Release:
Athletes, Plum TV and Local Businesses Support Family Friendly Event at the St. Regis Hotel on January 26
The Winter X Games 15 Kick-Off Bash, presented by Sports Authority, will benefit The V Foundation for Cancer Research and Boarding for Breast Cancer (B4BC) on Wednesday, Jan. 26, from 5 – 8 p.m. in the Aspen Room and Fountain Courtyard at the St. Regis Hotel in downtown Aspen. This one-of-a-kind charity event will return for a third year as a family-friendly experience where guests will mix and mingle with Winter X Games 15 athletes, including Hannah Teter, TJ Schiller, Jamie Anderson, JP Walker, Tucker Hibbert, Hana Beaman, Kaya Turski and Justin Dorey. Guests will also enjoy a fashion show, musical performances, fireside food, drinks and partake in an exclusive silent auction filled with unique memorabilia.
“We sincerely thank our sponsors and the Aspen community for their continuous support and look forward to kicking off Winter X Games 15 in such a positive fashion,” said Amy Lupo, senior director, Global X Event Marketing and Content.
V Foundation CEO Nick Valvano, said, "The V Foundation for Cancer Research is proud to join forces once again with Boarding for Breast Cancer (B4BC) to raise awareness for cancer research at the Winter X Games.”.
Justine Chiara, executive director, Boarding for Breast Cancer, said, “We are grateful for the long-standing partnership and support that we continue to enjoy with our friends ESPN and the Winter X Games. Hosting the Kick-off Bash at this world-class event is a powerful testament to their overall commitment to cancer education and research. We look forward to another successful and fun-filled evening!”
Tickets are available for $75 if purchased in advance at www.aspenshowtix.com, by phone at (970) 920-5770, toll free (866) 449-0464, or during regular business hours at the box office at the Wheeler Opera House. Tickets purchased at the door are $100.
Admission also includes: a gift bag presented by Skihoe, a S’more Station in the Fountain Courtyard – a St. Regis tradition, gourmet appetizers provided by the St. Regis, wine courtesy of Cline Cellars, beer courtesy of Trumer Pils and Shiner Beers, specialty drinks courtesy of Pearl Vodka and El Mayor Tequila, live music, a fashion show presented by Nooka, opportunity to win prizes including a Winter X Games Special Guest Experience for Four and the chance to meet and mingle with Winter X Games athletes.
Among those sponsoring the Winter X Games 15 Kick-Off Bash are Sports Authority, Nooka, Skihoe, I Was There, St. Regis Aspen, Plum TV, Aspen Magazine, Pearl Vodka, El Mayor Tequila, Cline Cellars, Shiner Beers, Trumer Pils, Wheeler Opera House, and others.
About The V Foundation for Cancer Research
The V Foundation for Cancer Research was founded in 1993 by ESPN and the late Jim Valvano, legendary North Carolina State basketball coach and ESPN commentator. Since 1993, The Foundation has raised more than $100 million to fund cancer research grants nationwide. It awards 100 percent of all direct cash donations and net proceeds of events directly to cancer research and related programs. Administrative and fundraising expenses are paid by the Foundation's endowment. The Foundation awards grants through a competitive awards process strictly supervised by a Scientific Advisory Board. For more information on The V Foundation or to make a donation, please visit www.jimmyv.org.
About Boarding For Breast Cancer
Boarding for Breast Cancer (B4BC) is a non-profit, youth-focused education and awareness foundation. Their mission is to increase awareness about breast cancer, the importance of early detection and the value of an active lifestyle. B4BC hosts a series of grassroots educational events and extends its educational outreach to over 80 events a year with stops at colleges and universities, music festivals, and action sports events. Additionally, the foundation provides breast cancer survivors with scholarships to surf and snow-based wellness programs that assist with the healing process. To learn more about how you can support these programs, visit www.b4bc.org
About Team ESPN
Team ESPN encompasses ESPN’s multi-faceted corporate outreach programs including volunteerism, corporate giving and cause marketing, while utilizing its diverse media assets. Through Team ESPN, ESPN, its employees, and its fans work together to make a difference in our world and the communities in which we live. Team ESPN. . .Fans Helping Fans. www.teamespn.com.
For more information on the V foundation and ESPN’s corporate outreach initiatives, please visit www.jimmyv.org and www.xgames.com.
