4Frnt Skis has released the trailer to its second film, Dang! The movie traces the adventures of 4Frnt Team members around the globe as they search for deep snow, compete at major events, session terrain parks and seek out new adventures.
This morning we spoke with 4Frnt founder Matt Sterbenz who explained the benefits he sees in creating team films:
"The team movie Dang! really highlights the depth of our team, and from my perspective one of the greatest benefits of a team movie at a company like ours is the opportunity to promote the personalities of our team, who otherwise don't have exclusive roles with the major film companies out there. This project allows us to capture a broader image feel, and again, gives our athletes who don't otherwise have the opportunity to be on the big screen a chance to showcase their talent.
We bought a lot of camera equipment this year as we saw a lot of opportunity in this project. We had tons of views on Loyalty last year, and we had positive feedback from viewers in all of the countries we distribute in. Now, we have a year of experience under our belts growing this project, we've learned much from what we did one year ago, and we're in a position to make the necessary investments to make another legitimate full-length film, and to continue doing so in the future."
Following in the footsteps of 4Frnt's 2011 web-only-film, Loyalty, Dang! will be available on DVD this fall with the purchase of a Dang! merchandise kit or sticker pack. The kits include t-shirts, tall tees, tanks and snapbacks. As a bonus, the DVD features exclusive special features. The merchandise kits are available for purchase now at the 4Frnt web store: http://shop.4frnt.com.
Dang! features the talents of Eric Hjorleifson, Wiley Miller, Cody Barnhill, David Wise, Laurent Favre, Andy Partridge, Finn Anderson, Will Berman, Mack Jones, Nick Miles, Matt Sterbenz, Thayne Rich, Brock Paddock, and others from the 4FRNT Team. The film is shot on location at Salt Lake City, UT; Pitztal, Austria; Alta, UT; Jackson Hole, WY; Snowbasin, UT; Whistler, BC and more.
Dang! the Movie – Official Trailer
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